TfL's Twitter accounts
Request ID: FOI-2073-2021
Date published: 09 February 2021
You asked
- How many Twitter accounts does TfL manage?
- How many staff are responsible for managing TfL’s Twitter accounts
We answered
Our ref: FOI-2073-2021
Thank you for your request received by Transport for London (TfL) on 14 January 2021 asking for information about our Twitter accounts.
Your request has been considered in accordance with the requirements of the Freedom of Information Act (FOIA) and our Information Access Policy. I can confirm we do hold the information you requested. You asked:
- How many Twitter accounts does TfL manage?
- How many staff are responsible for managing TfL’s Twitter accounts?
TfL manage the following Twitter accounts:
- @TfL
- @TfLAccess
- @TfLTPH (dedicated to the taxi and private hire trade)
- @aotulondon (Art on the Underground)
- Various London Transport Museum accounts
Many teams are responsible for managing TfL's Twitter accounts including:
- Customer Information, Design and Partnerships department (alongside other digital comms channels such as website, email, blogs)
- Digital Comms team, includes around a dozen members of staff which changes depending on permanent, project and contract staff
- Press Office, includes around a dozen members of staff involved
- Marketing Operations, includes around a dozen members of staff
- Contact Centre, includes around a dozen members of staff
- Tech and Data directorate, various staff
- London Transport Museum comms staff
- Various other teams including operations, stakeholder, commercial
Our Twitter accounts serve a wide range of functions and operate on many levels of data, customer information and campaigns. Most activities are integrated across online and offline touchpoints and a wide range of business areas. This means many members of staff are responsible for the day to day management of our Twitter accounts. This also means responsibility would not fit in one specific business area for example the customer service team or the advertising team.
It should be noted that the management of Twitter accounts is not under a single role, nor are the groups mentioned engaged solely in managing the accounts.
If you are considering submitting a further FOI request please think carefully about whether the request is essential at this current time, as answering FOI requests will require the use of limited resources and the attention of staff who could be supporting other essential activity. Where requests are made, please note that our response time may be impacted by the current situation.
Please see the attached information sheet for details of your right to appeal.
Yours sincerely,
Melissa Nichols
FOI Case Officer
General Counsel
Transport for London
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