FOI request detail

Total TfL advertising revenue from adverts to ‘North Cyprus’

Request ID: FOI-0248-1920
Date published: 13 May 2019

You asked

Please could you provide me with the total advertising revenues received by TfL for running adverts for ‘North Cyprus’ by year since 2015? Please could you also let me know what percentage discount if any was applied to the adverts for each year?

We answered

Our Ref:         FOI-0248-1920

Thank you for your request received on 23 April 2019 asking for information about revenue from advertisements for ‘North Cyprus’.
Your request has been considered in accordance with the requirements of the Freedom of Information Act and our information access policy. I can confirm we hold some of the information you require.
There have been 15 campaigns from North Cyprus Tourism UK on the TfL estate since 2015 which have a cumulative rate card value of £771,853.50. The final price paid for these campaigns or any discount applied is subject to negotiations between the advertiser and our advertising partner. We do not hold this information.

If this is not the information you are looking for please feel free to contact me.
Please see the attached information sheet for details of your right to appeal.

Yours sincerely

Gemma Jacob
Senior FOI Case Officer
FOI Case Management Team
General Counsel
Transport for London
[email protected]

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